We adapted the ourHOME campaign identity for the Latin American market, localizing the logo and key assets in both Spanish and Portuguese. This work preserved the spirit of the original global creative, while ensuring cultural and linguistic relevance across the region.
Part of a broader Earth Month initiative by National Geographic and Disney, ourHOME is designed to inspire global audiences to protect, restore, and celebrate our planet.
In addition, we expanded the graphic system to allow greater flexibility for digital use, developing new compositions and layouts tailored for social media platforms.
Credits / Créditos
The Walt Disney Company Latin America
Managers: Esteban Garcia & Ariel Marciano
Sr. Graphic Designer & Art Director: Lilén Grigera
NATGEO LATAM TEAM
