What started as a pilot video to present the vision to our US partners became reality in just one month, powered by an incredible team across Argentina and Brazil.
To give structure to a wide and expressive palette, we created a system that brings clarity, balance, and consistency to the visual language.
A flexible system designed to support 14 different shows in Brazil, using color as a key element to differentiate each time slot while keeping the brand unified.
UX from Brazil
A content-led spot focused on what’s happening now—highlighting the programming and energy of Radio Disney through a dynamic, music-driven approach.
Credits / Créditos
The Walt Disney Company Latin America
Managers: Esteban Garcia & Ariel Marciano
Sr. Graphic Designer & Art Director: Lilén Grigera
CREATIVE MKT TEAM
